{"id":4921,"date":"2021-12-07T11:26:55","date_gmt":"2021-12-07T10:26:55","guid":{"rendered":"http:\/\/www.foodmagazine.ma\/?p=4921"},"modified":"2021-12-07T14:13:50","modified_gmt":"2021-12-07T13:13:50","slug":"augmentation-des-performances-economiques-lasmex-la-giz-et-sippo-accompagnent-les-filieres-safran-eau-de-rose-et-dattes","status":"publish","type":"post","link":"https:\/\/foodmagazine.ma\/?p=4921","title":{"rendered":"Augmentation des performances \u00e9conomiques : l\u2019ASMEX, la GIZ et SIPPO accompagnent les fili\u00e8res safran, eau de rose et dattes"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"677\" src=\"http:\/\/www.foodmagazine.ma\/wp-content\/uploads\/2021\/12\/c1893ec5-eae7-49f9-a6f2-28256c60d613.jpg\" alt=\"\" class=\"wp-image-4922\" srcset=\"https:\/\/www.foodmagazine.ma\/wp-content\/uploads\/2021\/12\/c1893ec5-eae7-49f9-a6f2-28256c60d613.jpg 1000w, https:\/\/www.foodmagazine.ma\/wp-content\/uploads\/2021\/12\/c1893ec5-eae7-49f9-a6f2-28256c60d613-300x203.jpg 300w, https:\/\/www.foodmagazine.ma\/wp-content\/uploads\/2021\/12\/c1893ec5-eae7-49f9-a6f2-28256c60d613-768x520.jpg 768w, https:\/\/www.foodmagazine.ma\/wp-content\/uploads\/2021\/12\/c1893ec5-eae7-49f9-a6f2-28256c60d613-110x75.jpg 110w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p>Deux nouvelles chaines de valeur s\u2019ajoutent au programme d&#8217;accompagnement, lanc\u00e9 dans le cadre de la convention de partenariat conclue le 4 octobre 2020 entre l\u2019Association marocaine des exportateurs (ASMEX), le Projet de promotion de l\u2019\u00e9conomie et d\u00e9veloppement local (PEDEL) de la coop\u00e9ration allemande GIZ et SIPPO (Swiss import promotion programme). \u00c0 cet \u00e9gard, les trois partenaires ont conclu, le 1er d\u00e9cembre 2021, un avenant \u00e0 la convention initiale qui \u00e9tend le champ d\u2019application au safran d\u2019Azilal et \u00e0 l\u2019eau de rose de Tinghir, en plus des dattes de Zagora.<\/p>\n\n\n\n<p>Jusqu\u2019\u00e0 pr\u00e9sent, une s\u00e9rie d\u2019actions de formation et de coaching ont \u00e9t\u00e9 organis\u00e9es en faveur des groupements d\u2019int\u00e9r\u00eat \u00e9conomique (GIE) des dattes. Cela a permis de renforcer leurs capacit\u00e9s de gestion et la commercialisation \u00e0 travers les circuits modernes de distribution au niveau national, et d\u2019initier la pr\u00e9paration de la commercialisation au niveau international.<\/p>\n\n\n\n<p>En vertu du nouvel avenant, les 3 partenaires s\u2019engagent \u00e0 poursuivre leurs efforts et \u00e0 assurer des formations et un coaching de proximit\u00e9 des producteurs et productrices, des sensibilisations et formations des GIE et coop\u00e9ratives sur la commercialisation au niveau international, ainsi qu\u2019une mise \u00e0 disposition d\u2019informations cl\u00e9s concernant l\u2019exportation et la mise en relation avec des importateurs \u00e9trangers, pour pr\u00e9parer et faciliter la commercialisation \u00e0 l\u2019international. L\u2019objectif final de cet appui est l\u2019augmentation de la performance \u00e9conomique des GIE et coop\u00e9ratives et la commercialisation de leurs produits \u00e0 travers les circuits modernes de distribution, au Maroc et \u00e0 l\u2019\u00e9tranger. Cela contribuera \u00e0 la cr\u00e9ation de valeur ajout\u00e9e au niveau local et par<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Deux nouvelles chaines de valeur s\u2019ajoutent au programme d&#8217;accompagnement, lanc\u00e9 dans le cadre de la convention de partenariat conclue le 4 octobre 2020 entre l\u2019Association marocaine des exportateurs (ASMEX), le Projet de promotion de l\u2019\u00e9conomie et d\u00e9veloppement local (PEDEL) de la coop\u00e9ration allemande GIZ et SIPPO (Swiss import promotion programme). \u00c0 cet \u00e9gard, les trois &hellip;<\/p>\n","protected":false},"author":1,"featured_media":4922,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,2],"tags":[],"class_list":["post-4921","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-a-la-une","category-actus-maroc"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/posts\/4921","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/foodmagazine.ma\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4921"}],"version-history":[{"count":2,"href":"https:\/\/foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/posts\/4921\/revisions"}],"predecessor-version":[{"id":4956,"href":"https:\/\/foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/posts\/4921\/revisions\/4956"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/media\/4922"}],"wp:attachment":[{"href":"https:\/\/foodmagazine.ma\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4921"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/foodmagazine.ma\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4921"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/foodmagazine.ma\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4921"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}