{"id":5656,"date":"2022-04-05T12:29:45","date_gmt":"2022-04-05T12:29:45","guid":{"rendered":"http:\/\/www.foodmagazine.ma\/?p=5656"},"modified":"2022-04-05T12:29:48","modified_gmt":"2022-04-05T12:29:48","slug":"ada-enabel-lancement-dune-campagne-de-promotion-des-dattes-marocaines","status":"publish","type":"post","link":"https:\/\/foodmagazine.ma\/?p=5656","title":{"rendered":"ADA &#038; ENABEL : lancement d\u2019une campagne de promotion des dattes marocaines"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"622\" src=\"http:\/\/www.foodmagazine.ma\/wp-content\/uploads\/2022\/04\/358c8815-187f-4126-a48e-1448230daba9.jpg\" alt=\"\" class=\"wp-image-5657\" srcset=\"https:\/\/www.foodmagazine.ma\/wp-content\/uploads\/2022\/04\/358c8815-187f-4126-a48e-1448230daba9.jpg 1000w, https:\/\/www.foodmagazine.ma\/wp-content\/uploads\/2022\/04\/358c8815-187f-4126-a48e-1448230daba9-300x187.jpg 300w, https:\/\/www.foodmagazine.ma\/wp-content\/uploads\/2022\/04\/358c8815-187f-4126-a48e-1448230daba9-768x478.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p>Afin de mettre en avant les dattes marocaines durant ce mois de Ramadan, l\u2019Agence pour le d\u00e9veloppement agricole (ADA) vient d\u2019annoncer le lancement d\u2019une campagne promotionnelle de ce produit dans 10 magasins de la grande distribution \u00e0 Casablanca, Rabat, T\u00e9mara, Tanger, Marrakech, Agadir, Essaouira, K\u00e9nitra et Mohammadia.<\/p>\n\n\n\n<p>R\u00e9alis\u00e9e en partenariat avec l\u2019agence Belge pour le d\u00e9veloppement (ENABEL), cette action a pour particularit\u00e9 la mise en place d\u2019unit\u00e9s r\u00e9frig\u00e9r\u00e9es pour conserver les dattes dans des meilleures conditions. Par ailleurs, des animatrices et des street-marketeurs sont d\u00e9ploy\u00e9s dans tous ces points de vente pour informer la client\u00e8le sur la qualit\u00e9 sp\u00e9cifique et les vertus des dattes marocaines. Des tombolas permettent de faire gagner aux consommateurs des paniers des produits du terroir chaque semaine.<\/p>\n\n\n\n<p>Ce partenariat entre les deux agences va se poursuivre avec de nouvelles actions permettant de d\u00e9velopper davantage la fili\u00e8re ph\u0153nicicole et d\u2019accroitre ainsi la demande en ce produit \u00e0 l\u2019\u00e9chelle nationale et internationale.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Afin de mettre en avant les dattes marocaines durant ce mois de Ramadan, l\u2019Agence pour le d\u00e9veloppement agricole (ADA) vient d\u2019annoncer le lancement d\u2019une campagne promotionnelle de ce produit dans 10 magasins de la grande distribution \u00e0 Casablanca, Rabat, T\u00e9mara, Tanger, Marrakech, Agadir, Essaouira, K\u00e9nitra et Mohammadia. R\u00e9alis\u00e9e en partenariat avec l\u2019agence Belge pour le &hellip;<\/p>\n","protected":false},"author":1,"featured_media":5657,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,2],"tags":[],"class_list":["post-5656","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-a-la-une","category-actus-maroc"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/posts\/5656","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/foodmagazine.ma\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5656"}],"version-history":[{"count":1,"href":"https:\/\/foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/posts\/5656\/revisions"}],"predecessor-version":[{"id":5658,"href":"https:\/\/foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/posts\/5656\/revisions\/5658"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/foodmagazine.ma\/index.php?rest_route=\/wp\/v2\/media\/5657"}],"wp:attachment":[{"href":"https:\/\/foodmagazine.ma\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5656"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/foodmagazine.ma\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5656"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/foodmagazine.ma\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5656"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}